MyFitnessPal and Endomondo were seen as targeting more casual fitness users. “Our third-quarter results reflect considerably better-than-expected performance due to higher demand and our strong execution, especially in North America,” Frisk said. Quarterly profits were down from $102 million in the third quarter of 2019. Revenues were flat at $1.4 billion for the quarter ended September 30. The company reported a $39 million quarterly profit Thursday after losing a combined $773 million in the last two quarters.
Under Armour acquired Endomondo platform for $85 million at the same time it acquired MyFitnessPal. Under Armour said its MapMyFitness platform, which includes MapMyRun and MapMyRide, remains a “crucial element of its digital strategy.” “Additionally, it affords us investment flexibility to drive greater return and value to our shareholders over the long-run.”īoth Endomondo and MyFitnessPal are in the company’s Connected Fitness segment. “This announcement reduces the complexity of our consumer’s brand journey by empowering sharper alignment with our long-term digital strategy as we work towards a singular, cohesive UA ecosystem,” chief executive officer Patrik Frisk said.
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